Trademark law

trademark law

Lawyers for trademark protection and trademark law in Germany

LAVVIT advises on the choice of brand, protects the brand and defends the brand.

Brands make companies great and are sometimes worth more than the company itself.

Advice on choice of brand

Therefore, the brand must be considered when founding a company or before entering the market. LAVVIT helps with the choice of brand, because not every company or product name, no matter how ingenious, is worth protecting under trademark law. And what one person is allowed to do, another is far from being allowed to do: An apple dealer cannot use the "Apple" brand while a computer manufacturer is allowed to call itself "Apple."

Registration of the trademark in the trademark register

LAVVIT only registers your trademark in national, European and international registers such as the German Trademark and Patent Office (DPMA) after a thorough examination of trademark law. The trademark research at the beginning is important to prevent the new trademark from encroaching on the trademark rights of your competitors and their lawyers from quickly killing off your trademark. LAVVIT weighs up whether a word mark or a figurative mark - such as a logo - should be registered. Sometimes a word mark cannot be registered, while lettering or a logo can certainly obtain trademark protection.

Trademark maintenance and research of trademark infringements

Brand maintenance

Maintaining the brand is vital to your business. LAVVIT regularly researches whether there are trademark violations by competitors and infringements of your trademark rights that are trying to poach your potential customers with similar trademarks.

Trademark dispute and trademark litigation

If regular trademark research reveals that a competitor violates your trademark law, LAVVIT will warn the competitor and try to find an out-of-court solution. If this fails due to the competitor's unwillingness to cooperate, LAVVIT will enforce your trademark rights in court in the process. If things have to be done quickly, LAVVIT will also attack trademark law with the instruments of temporary legal protection.